Eco fashion has so many different names such as sustainable fashion, ethical fashion, Fair Trade fashion and conscious fashion. In the end what it all boils down to is its products that are designed and created with the social and environmental impacts in mind.
It seems that there is a new trend people are following every month, its easy to get caught up in trend chasing and forget about how the garment was created.
What defines something as Eco/ Sustainable fashion?
Made from organic natural fibres
Recycled/ Reused fabric
Minimal chemical treatment
Animal free
Well crafted, good quality fabric
Vintage
2nd hand
Socially/ environmentally and economic responsible
There is a growing market of brands that are focused on fashion that isn't going to harm the earth, that's good quality.
Some of my favorite are:
Adidas - Making yarn out of plastic sea debris
Puma - Committed to reducing the amount of chemicals that they release into the environment
Stella Mc Cartney - Stopped using and fur and PVC in there garments. They also use organic cotton in there lingerie.
Burberry - Launched a fair trade cotton agreement in Peru
People Tree - Sustainable fashion that makes clothes that anyone can afford. Totally gorgeous vegan accessories.
Rant Clothing - A classic fashion brand that makes clothes that will last a life time in a classic casual style.
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